Kings of Instagram: Conor McGregor, Khabib Nurmagomedov, Jon Jones tops among UFC stars

Before his fight at UFC 205, Conor McGregor famously said, “I run this whole sh–. I run New York. I’m the reason we’re even here in the first place.” Judging from his Instagram numbers, he can credibly claim to run social media as well.

With almost 40 million followers, McGregor has a third more Instagram fans than second-place Khabib Nurmagomodov and more than six times the number of third-place Jon Jones.

UPDATED June 29, 2024

A post shared by nickdiaz209 (@nickdiaz209) on May 13, 2018 at 5:18pm PDT

Nicholas Robert Diaz
Division: Middleweight
Born August 2, 1983 🇺🇸 Stockton, California
Instagram followers: 1.6 million

A post shared by Cody Garbrandt (@cody_nolove) on May 2, 2018 at 5:21pm PDT

Cody Garbrandt
Division: Bantamweight
Born July 7, 1991 🇺🇸 Uhrichsville, Ohio
Instagram followers: 2.4 million

A post shared by josealdojunioroficial (@josealdojunioroficial) on Aug 13, 2017 at 9:18am PDT

José Aldo da Silva Oliveira Junior
Division: Featherweight
Born September 9, 1986 🇧🇷 Manaus, Brazil
Instagram followers: 2.6 million

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A post shared by Daniel "DC" Cormier (@dc_mma) on Jun 8, 2019 at 10:58pm PDT

Daniel Ryan Cormier
Division: Heavyweight
Born March 20, 1979 🇺🇸 Lafayette, Louisiana
Instagram followers: 3 million

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A post shared by Jorge Masvidal (@gamebredfighter) on Nov 3, 2019 at 6:12pm PST

Jorge Masvidal
Division: Welterweight
Born November 12, 1984 🇺🇸 Miami, Florida
Instagram followers: 3.1 million

A post shared by Georges St-Pierre (@georgesstpierre) on Nov 14, 2017 at 5:14pm PST

Georges St-Pierre
Division: Welterweight
Born May 19, 1981 🇨🇦 Montreal, Canada
Instagram followers: 4 million

A post shared by Anderson "The Spider" Silva (@spiderandersonsilva) on Oct 3, 2017 at 8:16am PDT

Anderson da Silva
Division: Light Heavyweight
Born April 14, 1975 🇧🇷 Sao Paulo, Brazil
Instagram followers: 4.4 million

A post shared by natediaz209 (@natediaz209) on Apr 6, 2018 at 2:53pm PDT

Nathan Donald Diaz
Division: Welterweight
Born April 16, 1985 🇺🇸 Philadelphia, Pennsylvania
Instagram followers: 5.7 million

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A post shared by Israel Adesanya (@stylebender) on Oct 14, 2019 at 8:53am PDT

Israel Mobolaji Adesanya
Division: Middleweight
Born July 22, 1989 🇺🇸 Lagos, Nigeria
Instagram followers: 6.7 million

A post shared by Jon Bones Jones (@jonnybones) on Nov 3, 2017 at 9:14pm PDT

Jonathan Dwight Jones
Division: Light heavyweight
Born July 19, 1987 🇺🇸 Rochester, New York
Instagram followers: 6.9 million

A post shared by Khabib Nurmagomedov (@khabib_nurmagomedov) on May 9, 2018 at 1:36pm PDT

Khabib Abdulmanapovich Nurmagomedov
Weight class: Lightweight
Born September 20, 1988 🇷🇺 Dagestan, Russia
Instagram followers: 33.5 million

A post shared by Conor McGregor Official (@thenotoriousmma) on Apr 9, 2018 at 7:13pm PDT

Conor Anthony McGregor
Division: Lightweight
Born July 14, 1988 🇮🇪 Dublin, Ireland
Instagram followers: 46 million